Buyer Representation
Buyer representation is the practice of real estate practitioners, brokers and their agents, representing the Buyer as a Client in the real estate transaction.
Why sign a Buyer’s Representation Agreement?
If Buyer is a Client If Buyer is a Customer
Give advice with the facts Disclose only material facts
Negotiate on behalf of buyer-client Negotiate on behalf of seller-client
Strengthen the buyer-client Strengthen the seller-client
negotiating position negotiating position
Share all information about seller Share all information about buyer
Provide price counseling Volunteer a CMA for the buyer only
if it supports seller-client list price
Negotiate approved purchase Negotiate approved purchase
agreement to safeguard buyer-clients agreement protective clauses to
safeguard the seller-client
Suggest financing alternatives that may Suggest buyer financing alternatives
be in the buyer-client's best interests that benefit the seller's interests
Continue services to buyer-client during Continue services to seller-client
negotiations during negotiations
Assist the buyers in completing the Assist the sellers in completing the
necessary steps to closing necessary steps to closing
Wouldn't you rather have a voice representing YOU?
